SHARP SPRINT

One important challenge. Solved with focus.

A concentrated two-to-four-week engagement for a strategic question that needs more than a one-day assessment but less than a long consulting programme. A Sharp Sprint is designed around the decision that needs to be made — not a generic consulting methodology.

TYPICAL CHALLENGES

Strategic questions that deserve focused, senior attention.

  • Growth, brand or category strategy
  • Positioning development
  • Innovation and portfolio prioritisation
  • Launch and go-to-market strategy
  • Marketing roadmaps and strategic briefs
  • Global-to-local translation
PROCESS

Four focused moves.

  1. 01

    Frame

    Clarify the real question, required decision, stakeholders and success criteria.

  2. 02

    Diagnose

    Review the existing work, evidence and assumptions. Conduct focused stakeholder input where required.

  3. 03

    Resolve

    Develop and pressure-test the strategic choices, recommendation and trade-offs.

  4. 04

    Mobilise

    Translate the answer into a clear roadmap, brief, decision framework or leadership narrative.

POSSIBLE OUTPUTS

Tailored to the decision, not a templated deck.

Outputs are always shaped by the question. A sprint may produce one or several of the below.

  • Strategic recommendation
  • Positioning or proposition
  • Portfolio priorities
  • Opportunity map
  • Marketing or innovation roadmap
  • Go-to-market direction
  • Decision framework
  • Leadership alignment session
  • Creative or agency brief
  • Practical 90-day action plan

Good fit

  • One important, bounded strategic challenge
  • Senior attention is needed
  • Multiple inputs need to be resolved
  • A decision and route to action are required
  • The client can make relevant stakeholders available

Not the right fit

  • A simple single decision suited to Sharp Take
  • An open-ended transformation without clear ownership
  • A requirement for a large research programme
  • A major execution programme requiring an embedded leader
INVESTMENT

A challenge that deserves two to four weeks of proper focus?

Two to four weeks of senior, focused work — designed around the decision you need to make and the people who need to act on it. I reply personally within one working day.

Typical investment

€15,000 – €35,000

excluding VAT · scope dependent

Final pricing depends on scope, complexity and stakeholder involvement.