ABOUT
A chameleon, with a clear point of view.
A senior brand, marketing, innovation and transformation leader who has worked across consulting, agencies and client-side leadership.
My strength is the unusual combination — moving fluently between strategist, builder, fixer, operator and creative partner depending on what the business actually needs.
WHAT I BRING
Strategy, brand, marketing and innovation experience — across the rooms where decisions get made.
- 15+ years senior brand, marketing & innovation experience
- Consulting discipline and structured thinking
- Creative and agency understanding
- Global and regional client-side leadership
- Brand transformation experience
- Innovation and portfolio experience
- Multi-market leadership across EMEA, APAC and global
- Comfortable moving from strategy into execution
- Amsterdam-based, working internationally
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